Personal branding is a must in today's digital age.
No matter if you are a student, employee, entrepreneur, business leader, or coach, we will offer you the needed information, tools and support to build your own Personal Brand.
We are the sole certified agency to use the successful methodology of Personal Branding created by the claimed author Dario Sipos the methodology which is described in his book “Digital Personal Branding”.
When you have a well-crafted personal brand, you become noticeable in your field, getting an influential online presence that people will trust.
Additionally, we provide Personal Branding courses, for which we issue unique Certifications of Personal Branding as part of our Digital Academy program. During this course, you will learn how to develop your online personal brand: why it matters, how to approach it, and how to successfully manage your personal brand.
HOW WE DO IT:
The first step in the process of digital personal branding creation is to look at what are your values, and current experience. From there we will start defining your goals. Whether you are searching for a new job, seeking to get a promotion, or attracting new business partners, your online personal brand will be created to take you in the desired direction.
At this stage, our efforts will focus on selecting the digital assets we are going to use based on the goals we defined. We will do a thorough research online to find out what information is already available online. If it’s outdated, we will remove it. After that, we can decide what is needed. Is it a website? What social media accounts are the most suitable? Blog posts? Podcasting?
This is the process of positioning your personal brand in your target audience’s minds. Our goal is to get your personal brand perceived positively, as valuable, and as credible to your targeted segment of people. Selecting a social media platform that is suitable for your goals is an important step of this process.
All the content that you will publish on the selected channels should add value. We will provide you with the necessary tools that will help you determine your core values and the direction of your personal brand communication. After you’ve created your digital presence, it is time to network and increase your online visibility.